27 Jun

Pampers Dry Max tour

If your child has a sever diaper rash, please bring them to your doctor for a professional diagnosis.  Please do not self diagnose by the internet.

As you know, I had the opportunity to visit with Pampers in Cincinnati.  I met with senior executives, developers, researchers, scientists and doctors.  I also saw what goes on behind the scenes at Pampers – children in a fun room testing out diapers and scientists measuring the wet diapers (still on the children) for what seemed to be every few minutes.  I also saw a diaper being made by hand.  Adults were also testing extreme diaper conditions on their arms and the back of their knees – in some cases the “diaper” is put on the skin for 23 1/5 hours straight for 5 whole days – just to show what reactions, if any, would occur in these extreme cases.

I thought about so many ways to expresses to you what I learned while visiting Pampers, but I think the simplest and most clear message is this…  The “new” Dry Max Pampers isn’t new at all.  It’s the same old gel – plain and simple.  The only difference is the pulp has been removed which makes the diapers thinner and the gel has been strategically placed into the areas that need the most absorbency (which has been tested out on children and incorporated into over 1000 3D virtual models – so the scientists (like Ernesto) can see over and over again where the “pee” really ends up).   This information was truly shocking to me.  I thought (probably like you), that Dry Max was a completely new product.  Once again – it’s not new technology – same old stuff (minus pulp), just a new name.

Despite learning this new information, I still asked the hard questions.  I wanted to know if there is any possible way that chemicals in the Dry Max diaper could possibly cause a chemical burn?  Could the chemicals in the diaper react to pee, milk, juice, pop,,,, ANYTHING, and cause a burn on skin – sensitive or not?  Their answer was “no”, the ingredients inside the gel, combined with anything can not cause a chemical reaction that can be a chemical burn.  To prove this fact Ernesto actually ate some of the gel.  If it was going to cause a chemical burn, I don’t think he would ingest it.  (Disclaimer: Please don’t try this at home).

Ok, I know what you are thinking…. Pampers flew you out there, wined and dined you, so of course you have to write “nice things” about their products.  We did have a nice dinner at Jodi Allen’s house (the Vice President of Pampers North America)  the evening we arrived in Cincinnati, but the day of the tour we just had a continental breakfast (bagels and fruit) and chicken salad sandwiches for lunch – so no real wining and dining there.  To be honest, I do not feel compelled to write only “positive things”, but after meeting the passionate people at Pampers and seeing what goes on behind the scenes, I really want to tell you all what the people at Pampers told me and what I saw at Pampers.

Before going down to Cincinnati, I honestly did not want to even try Dry Max on my daughter.  I was scared due to the things I had heard in the media.  I am one of those Moms that will really let other people influence what I do for my daughter.  (It took us 4 years just to get pregnant and baby number 2 isn’t much easier to conceive – so  you can imagine that I am just a little over protective).  For example, I delayed all of my daughters vaccines because of the perceived links to autism (for those of you who do not know, the doctor that made this report had lost his licence – because his research has been proven false).  The online Dry Max controversy had a similar effect on me, however after seeing what goes into making a diaper, the science, the technology, the research and the fact that it’s the exact same gel as the previous diapers, it has lessened my fears of Dry Max.  Once again, I am not saying this, just to say it!  Before I went to Pampers, I WOULD NOT want to even put my daughter near a Dry Max Pamper, but seeing everything that goes on behind the scenes at Pampers it has definitely calmed nerves.  Everything there is very convincing and reassuring that all their i’s are dotted and t’s are crossed before their diapers ever end up on our kids.

Before heading down, I asked many of you for questions and I believe I got all your answers, so here goes with the Q & A.


Aly Says:

I’d like to know if they have received more complains with the new dry max type compared to other product launches. I have used Pampers since my son was born and tried the dry max with NO problems at all.


No, same trend as any new product that is introduced.  In fact, it was a little less than they predicted.


Jodi Says:

I love Pampers and now use the dry max with my daughter. 2 cases out of like a bazillion kids in the diapers isnt going to deter me. I do wonder however why they have such a strong smell? I dont find it unpleasant, just strong compared to other disposable diapers.


Many of you have written about the smell of Pampers, I brought this up among the other Moms and some of the executives and no one really said they found the smell bad, strong or different from the other diapers.


Shannon W Says:

I use Pampers Baby dry with no problems..But the New Pampers Crusiers with Dry Max is a different story..My lil one rashed a few hours after I tried the free sample diapers I was sent..I just assumed it was because it was something different and her little bum can be sensitive. My neighbour bought a case of the cruisers and a week later her lil one started getting weird rashy burn marks..It began to spread down her leg from her bum. After taking her to the doctors she was told they were chemical burns and to stop using those diapers immediately. She contacted Pampers and they told her there was no recall as of yet but they were investigating. They sent her $100 dollars in Pampers coupons and she switched back to the regular baby dry.


The chemicals that are put into the “Dry Max” pampers are the same as the old Cruisers minus the pulp.  The “Dry Max” diapers are all tested in a completely different area from Research & Development (R&D) and has a different reporting line.  Jim who works in Product Safety, Regulatory Affairs has to sign off and give the A-Ok on all products before they are able to go to research and development.  There is also Doctors, such as Kim Thompson  that audits the chemicals in Pampers.

The words “chemical burn” are very serious, all diapers can cause diaper rash – sometimes sever diaper rash, which may in fact resemble a chemical burn.  When a parent complains to Pampers about “chemical burns”, they ask the parents many questions to try to come up with a correlation.  Pampers also asks that all parents send their children to the doctors to get a professional diagnose to ensure it’s treated correctly.  They have even asked for the used diapers to be sent in by mail so they can investigate the soiled diaper, and ask for the child’s medical records from the doctor.

The US and Canadian governments are currently doing investigations.

When a parent calls to make a complaint, they are given 2 options.  Option 1 is a refund for the package of diapers they bought or Option 2 – coupons.


Emi Says:

I exclusively cloth diaper and although I have used their old style when my daughter was young,
I have intentionally not used the new formula. At least 3 other people I know are switchingn to cloth now because of rash issues they have had with the new Pampers. Most people I know or have heard of having issues have not reported it to anyone, but just discontinued using the product.

Although I commend their attempt to lessen the space the diapers take for shipping and in landfills, the intentionally removed the only biodegradable, renewable ingredients and multiplied the chemicals. This is why there is an increase in rashes for some kiddos that did OK with the previous levels of chemicals, but not the increased chemicals. Other kiddos, of course don’t react with a rash, but I’m still not thrilled that they increased the chemicals, some of which are known carcinogens banned in other countries and have been linked to affect hormones and reproductive health. So even for kiddos not reacting in rashes, the increase in chemicals used may affect them in the future.

I want to see Pampers REALLY start to solve the chemical and landfill issues, but formulating a biodegradable, non-chemical laden product. Our children and their children will have to deal with the landfill issues, since they take hundreds of years to decompose. And owning up to the fact that the chemicals can potentially cause rashes on certain kids would be nice, and I’d love for them to disclose all the chemicals they use, so consumers can make educated instead of ignorant decisions when using disposable diapers.

Answer:  (I didn’t get the full question in unfortunately)

The new products are more biodegradable.  They use less material as you can see in the picture to the right.  The new Dry Max diapers have also reduced their  size, which means more in a box, more boxes in a shipment and less material in landfills.  The little bottles next to each jar are the chemicals that are used in each pamper, it looks similar to salt.

There have been no links between reproductive health and disposable diapers.  The study focused on the heat that was caused by wearing diapers (cloth or disposable).  It was found that both diapers caused the same temperature and there was no correlation to fertility.

There are many layers between the gels (chemicals) and the baby skin.  The same amount of layers in the previous diapers.

Pampers will be putting the ingredients on the packaging.


Cheryl Says:

We use the Cruisers and the Dry Max diapers and have had no issues with baby rash. If we encountered baby rashes, it was due to new teeth coming in or something they ate. I am “forced” to use Huggies Night Time diaper because I need a size 6 and Pampers does not have a 6 in their nighttime diapers – or I could not find them in the store. I have not noticed much of a scent to Pampers, but I don’t have allergies so I probably don’t notice many scents.


I believe they are looking into a size 6 diaper (one of the Mom’s there had the same concern)


Tara T. Says:

Since the new Pampers are so much thinner, Therefore saving money in production, packaging and shipping costs,
why aren’t the savings being passed on to me as a consumer?

I was a loyal Pampers fan, until the new dry max came out… I have been forced to switch to Huggies because the Dry Max cause a HORRID RASH on my little boy. He has only had ONE diaper rash before… the rash went away when I switched to Huggies.I tried the new pampers and within a few diaper changes it was back. I know that this cannot possibly be just a “coincidence” I tried to switch to the new Pampers every few days and every time I went back I was greeted with a tomato red bottom!


The price has remained the same, despite the amount of research and development dollars that have been invested in the product – which is millions and millions of dollars (if not more).



Why they really don’t mail coupons like Huggies does? Every week there are coupons from Huggies in the mail. I only got coupons from Pampers once.


They are on the way!  They are definitely going to start with more coupons.



i want to know why…if supposedly everytime they switch a product…they didn’t have a plan to address the dry max issues before they became so widespread. I also would like to know their definition of a diaper rash. As people have stated and shown pics of little ones with blisters. how common is that?—–

Really appreciate you going and asking some real questions. Just make sure that when you come back and write, that you don’t use their verbage….otherwise, you will get attacked by people who think you are getting “paid”.


They do anticipate more complaints to come in with any new product.  I have a picture of a graph that shows their anticipated complaints vs. the actuals.  Unfortunately, the picture turned out terribly fuzzy and not legible.  In this Dry Max case, they have received less complaints than anticipated.  However, when they put different Sesame Street characters on their diapers, the phone was ringing off the hook because Mom’s (and kids) wanted Elmo on every diaper.  I don’t think Pampers thought such a small detail would be missed so much.  They quickly reacted and put Elmo back on every diaper in some way.

A diaper rash is any irritation, and if a diaper rash gets infected it can also blister – but this is different than a chemical burn.  Although it may resemble a chemical burn, it is not.  The remedy provided by the doctor will determine if it’s a rash or a chemical burn.  According to Pampers, the remedies (prescription medication) provided to parents for children that have chemical like burns have all been rash creams.

I am certainly not getting paid, not a gift card to Amazon, not even a single diaper.  I am using my own words from my experience and information that I received from Pampers.


As a mom of 3 almost 4 ( 3 months to go! ) what will they be doing to gain our trust back, my kids have all worn pampers…. How can I feel confident putting my sensitive newborns booty in these?

Did you know that pampers makes diapers for micro preemies. Abby was born 1 lb 1 oz and she wore pampers that small! I sure hope those diapers are ok….. Just touching a baby that small to hard can rub the skin off 🙁 did or do they only have an issue with the dry max? If so how do they know? Swear that’s my last Q!


They are getting the word out that the gel in the “Dry Max” diapers is not new and has not really changed.  It’s exactly the same as the other diapers minus the pulp.

I saw one of the micro preemie diapers – they are so tiny.  Pampers are used in hospitals as the first diaper that a baby will use.  I was also told that Pampers does not make any profit off of the micro preemie diapers.  They continue to make them because it’s the right thing to do.

I think I got all the questions.  Some of them were very similar in nature so if your name isn’t included above, it’s because someone has asked a question that was close.

The research that has gone into creating any of the diapers at Pampers is amazing.  They have machines (such as  those to the right), that test the diapers strengths.  Before the Dry Max even went into mass production, they made 200 000 by hand, just to make sure it was perfect.  And before they are put onto store shelves they are tested on tens of thousands of children in all different tests – home tests, in house tests, in home tests with scientists present.  They have stats out the ying yang!  On everything you can imagine.

Now, I am not telling all of you that Pampers (Dry Max or  not – just diapers in general) do not cause rashes, because even Pampers admits that at any given time, 25% of children in diapers have rashes (this even includes cloth diapers).  The diaper rash is usually associated with something the child ate.  It’s actually the “code brown” (that’s what we call poop in my house), that causes the rash.  If a child has eaten something acidic, they are more likely to get a rash after “code brown”.  I have even seen this in my own daughter.  Her bum has been pretty rash free, but it has happened and usually clears up within hours of using a zinc based cream.  If you have ever been burned, whether or not it has been chemical, you know that it can take weeks to heal and usually leaves a scar.  I have a scar on my pinky knuckle due to a burn from a coffee pot – it took weeks to heal.  I also have a Portuguese Man o’ War scar on my right arm.  While I was studying in Mexico, I got stung very badly.  I left if for a few days hoping it would heal, but it needed a special cream and took nearly a month to get “better”.  My skin is still somewhat dimpled in that area and will probably stay like that forever – seeing as it’s been 8 years since it happened already.

Pampers has taken this chemical burn issue very seriously – as they should.   As soon as Pampers starting getting calls about chemical burns, they called the US government right away to let them know about the complaints.  Whenever an official complaint is made to the Consumer Product Safety Commission, it must be investigated, so Pampers started the paperwork to give their file to the Consumer Product Safety Commission (CPSP) even before they received a phone call requesting  the information.  I really felt the the people at Pampers such as Lisa, the director or R&D care about babies and they are passionate about their products.  They are also very confident in their products because they have spent 5 years making them just perfect.

I’ve been testing the new Dry Max on my own dime for the past weeks.  Normally, I test products for about a month or so before writing a review.  However, the Mom’s that have posted on Facebook about their children getting extreme rashes and “chemical burns” say that they show up within an hour or use, my daughter has not had a single bump since using the Dry Max diapers. We previously were using Pampers Baby Dry diapers and have had no problems with them either.  I even gave my daughter a few cups full of berries the first night we tested the Baby Dry – big mistake on my part, but everything turned out fine.  In fact, I find that they are more absorbent and I haven’t had a “blow out yet”. This is my experience with Pampers Dry Max.

Here’s the bottom line… if  you are afraid of the chemicals that are in Pampers or diapers in general, then don’t  use them – go with Cloth.  You can be SURE of the chemicals (or lake there of) in cloth diapers.  Do what’s right and what feels good for you, your children and your family.   Because that’s what I want for you and I got the feeling from the people at Pampers that they want this too.  They are mostly all parents, and know what parents worry about.  They do not want parents to add one more thing to the never ending list of worries.  They were very empathetic towards parents whose children have had sever diaper rash – they really did not want to see parents in this predicament, or to have such a worry.  But diaper rash does happen, disposable or cloth.

Social Media has added a whole new way to play in this game we call life.  Please take your own experiences into consideration when making decisions for you and your family.  Here’s the thing that gets me, the complaints about chemical burns only started rolling in after Pampers added the Dry Max logo to their boxes – even though there had been 2.4 BILLION Dry Max diapers on kids before the boxes had changed.  Take it or leave it for what it’s wroth…

This post is way longer than I anticipated.  I have pages of notes and haven’t even hit the surface into all the R&D and testing that goes into a product before it goes on the shelf.

Please let me know your thoughts on this matter.  I really love hearing from you guys! Please keep your comments professional.

**Disclaimer: This is not a sponsored post, I was not paid to write this article.  I was flown to Pampers HQ to meet with executives and see first hand how Pampers are made. The information included in this post is the information that I received from Pampers. The views expressed in this post are those of My Wee View and have not been influenced in any other way.  Please see the full Terms of use.

12 thoughts on “Pampers Dry Max tour

  1. I wonder whether it’s possible that the removal of wood pulp might have resulted in quite a few rashes because there is now a layer missing between the baby’s skin and the gel and other chemicals.

    I would love to see Pampers make a 100% biodegradable, chlorine and fragrance free diaper. Now THAT would impress me. I’m not a fan of regular plastic diapers partly because they’re made from petroleum and cannot be composted, and partly because they make my daughter’s behind more sweaty. Also, the regular disposable diapers always slowed down the healing of diaper rashes on my daughter. Her rashes healed a lot faster in breathable, biodegradable disposables or cloth diapers (coverless or with wool covers).

    I wonder how old the study on heat is that you mentioned in your blog post. I suspect the cloth diaper covers used in the study weren’t the breathable kind. I do believe that the temperature in disposable diapers and cloth diapers with PUL covers is in fact similar, but not if you use no covers (like we do most of the time when at home) or when you use cotton/bamboo/hemp diapers with a wool cover.

  2. Thanks so much Lynette! What a great and detailed post – I read the whole thing. As a Pampers user, I appreciate getting a lot more information about the product. I’m sticking with Baby Dry due to it being cheaper – plain and simple, but thanks again for the info.

  3. I have been using the Dry Max for quite some time. I was getting samples before they started showing up in stores. I love them. The thing is, nowadays, people will blame anything they can for their problems. Though they have proven that the doctor who said shots cause autism was wrong and in fact took his license away, people still cling to that. Why? Well, because it’s easier to blame something then to constantly question why this happened to their child.
    Maybe the kids did get really bad rashes from the diapers, I’m not saying it didn’t happen. I’m just saying that maybe there were other factors as well. Maybe the children were sensitive to the diapers, plus ate something that didn’t help the problem. Diaper rashes happen, no matter how diligent you are about changing your babies diapers.
    I was already confident using the Dry Max, but you just eased my mind even more. Thank you!

  4. Is it me or does anyone else not see the other comments? I see that it says there are responses for the post but the actual reponses aren’t showing up.

  5. Agnes in response to your question:

    the pulp was not another layer, it was more or less disbursed throughout the diaper mixed in with the gel.

    I will try to get an answer about the fertility study.

    thanks for your response


  6. Sonia:

    something is up with my wordpress, there needs to be 4 comments before they are visible,,, anyone know how I can fix this? I also would like the text box to be a little smaller and not move across the screen! I am hoping to get a new theme shortly, so hopefully these issues will be taken care of.

  7. (Wierd about the 4 comments thing but thanks for responing I noticed it on a different post too and was confused as to why comments didn’t show but I thought maybe it was just a glitch in that post)
    I read it all as well, I’m glad to see they are concerned and are responding to parents. I’m curious as to why they kept deleting posts on their facebook fanpage though.. that just kinda makes them look like they are trying to hide something. I used to use disposables, Pampers in fact but have since switched to cloth. Way before this Dry Max thing though. I’m so very happy with cloth since I’m not exposing my baby to any chemicals and its much cheaper on the pocket book!
    P.S. Check out this website about improving your chances of conceiving naturally! http://www.naturallyknockedup.com/

  8. Sonia,

    Pampers did mention that they were deleting posts that were rude. If there were posts that were negative, but were written in a professional manner, they were not deleted. Much like my post here. I am open to all discussions as long as they are kept professional and there are no personal attacks. Discussions are a good thing – harassment on the other hand isn’t.

    I also cloth diapered for most of my daughters diaper life, and really enjoyed it.

  9. I just had a great laugh since my little one noticed when we borrowed a diaper from a friend that had no Elmo on it.

    I must say I find it odd no one else noticed the difference in smell
    (or found it “that” different). Maybe its only when you have a lot of
    them in a confined space (like having them in their plastic packaging).
    Thanks for asking though!

    Now what I should have asked you to ask is if theyre going to make diapers
    for “wide-bum” babies… my daughter has some junk in the trunk that I
    just cant seem to get into a diaper! lol!

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